The “Welcome UGA” program saw almost 40% higher event attendance after bulk texting with Pathways; Utah’s first-year advising program saw 52% more appointments completed after adding texting.

Many programs are concerned about abusing the texting channel, but 80% of students prefer text as their primary channel for relevant communications. We help students opt in/out as they desire.

After setup, you’ll have access to a list of all students on campus with key fields like grade, academic standing, hometown, first-gen, ethnicity, and whatever else you’d like.

Filter the student list to the fields you’d like and save as a segment. Send those segments communications, tasks, or events, and review engagement patterns across segments.

All of your events and tasks can be published to a student’s personal posts board. Think of this like their own to-do list.

Penji tracks which posts are generating the most views and clicks, helping you understand (1) how new students are engaging with your content and (2) which items are the most interesting to them.